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    Company Media Contact Information
    Media Contact Name: 
    Leslie Allen
    Media Contact E-Mail: 
    Media Contact Phone: 
    615.429.7965
    Company: 
    Wildcat Communications
    Booth #: 
    20019

    Avon Lake, OH (March 15, 2017)…DEI, trusted thermal experts for the automotive aftermarket, now offers a new Black Titanium™ Exhaust Wrap in four available lengths.

    Composed of pulverized lava rock extruded into woven fibers, this premium wrap with LR Technology is designed for maximum strength, durability and long-lasting use. Like the original Titanium Wrap, DEI’s Black Titanium Wrap maximizes horsepower and performance by reducing underhood temperatures and maintaining high exhaust gas velocity. Wrapped headers and exhaust also reduces the incidence of heat soak, can prevent harmful burns, protect heat-sensitive underhood components, and reduce the level of heat transmitted through the firewall and floor of the vehicle for a more comfortable interior.

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    Company Media Contact Information
    Media Contact Name: 
    Trent Campbell
    Media Contact E-Mail: 
    Media Contact Phone: 
    366-909-0946
    Company: 
    CarBuff Network
    Booth #: 
    22686

    VANCOUVER, WA — Come join CarBuff Network.com at the 2017 Specialty Equipment Market Association (SEMA) Show. Stop by booth number 22682 to see all of the exciting new features of the carbuffnetwork.com website. Companies can sign up for a complimentary Network Listing or take advantage of show specials on Pro Accounts, enthusiasts can create a free Enthusiast Profile—CarBuff Network has something for everyone; it’s part automotive search engine, part automotive directory wrapped into everything automotive.

    Shops showcase the vehicles/projects they build, highlight which manufacturers parts are used, where the vehicle will be seen and what media will be covering the project. Manufacturers showcase their products, list their dealers, endorse shops/builders and list events they attend. Organizations get their event information and schedules in front of the industry in one convenient place. Automotive magazines and websites share features, news and events.

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    Company Media Contact Information
    Media Contact Name: 
    Greg Price
    Media Contact E-Mail: 
    Media Contact Phone: 
    8477784426
    Company: 
    LIQUID ARMOUR PROTECTIVE COATINGS LLC
    Booth #: 
    51406

    Is Ceramic Coating Worth It?

    For any car or boat owner, keeping a car's paint or boats fiberglass and gel coat pristine is always a challenge. The go-to solution has always been the tried and tested application of wax from day one of purchase. Periodic applications (sometimes frequent reapplication) of the same is needed to maintain the wax coat, as it is slowly removed via exposure to the elements.

    Times are changing, however, and so has finishing and refinishing technology. Automotive paint nowadays is a bit different and boats have gel coat and painted surfaces. On cars, instead of piling layer upon layer of color pigment to produce a deep shine, a somewhat 'sacrificial' clear topcoat is now applied to give the paint luster. Wax, of course, is still the go-to, as is its frequent reapplication.

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    Company Media Contact Information
    Media Contact Name: 
    Dana
    Media Contact E-Mail: 
    Media Contact Phone: 
    6572364040
    Company: 
    Bactakleen
    Booth #: 
    50226

    Introducing the innovative Ultra Mist Anti Bacteria fumigation system that is designed to eliminate up to 99% (as tested by TUV) of germs, bacteria and fungus lurking inside air conditioning systems of vehicles and properties. Most people take for granted the air we breathe thinking that is safe and clean when in actual fact there are literally millions of germs, bacteria and fungus growing inside the air conditioning system. Until now, it was an extreme tedious and expensive task to clean and remove the germs, bacteria and fungus from air conditioning system as it would take a lot of time and equipment to do so.

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    Company Media Contact Information
    Media Contact Name: 
    Bob Bishop
    Media Contact E-Mail: 
    Media Contact Phone: 
    781-264-5698
    Company: 
    Bishop Innovations
    Booth #: 
    13115

    September was a great month for Bishop Innovations: Our HOZEEZ® product now has protected intellectual property to support our ongoing market rollout. The HOZEEZ® Registered Trademark was published in the United States Patent and Trademark Office’s Official Gazette on September 19, 2017, and the Notice of Allowance of our HOZEEZ® Patent was issued by the USPTO on September 20, 2017.

    Acceptance of the Patent and Trademark is recognition of the uniqueness of the HOZEEZ® design and name. HOZEEZ® is regarded as the best hose guide for water hoses, air lines, and extension cords, and now our Patent and Trademark protect the advantageous features of our design, engineering, and name.

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    Company Media Contact Information
    Media Contact Name: 
    Andi Nank
    Media Contact E-Mail: 
    Media Contact Phone: 
    734.332.4200 x250
    Company: 
    Michigan Manufacturing Technology Center
    Booth #: 
    51734

    Plymouth, Mich. — The Michigan Manufacturing Technology Center announced today plans to unveil their newly engineered lightweight aftermarket frames at the 2017 SEMA Show in Las Vegas, Nev., Oct. 31-Nov. 3. Show attendees will be the first to see models of the lightweight alternative for replacing frames on nearly any specialty vehicle. Although not yet in production, this forward-looking engineering could give specialty car owners access to an affordable, stiffer and safer car frame option in the future.

    The Center, a representative of the MEP National Network, collaborated with Lightweight Innovations for Tomorrow, The Institute for Advanced Composites Manufacturing Innovation and the University of Tennessee, Center for Industrial Services Institute for Public Service to create the frame. Although multiple lightweight materials are integrated into the frame’s design, the engineering and design team was able to keep the cost comparable to current production steel frames.

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    Company Media Contact Information
    Media Contact Name: 
    Tim Andrews
    Media Contact E-Mail: 
    Media Contact Phone: 
    216-961-1800 x200
    Company: 
    Tuff Stuff Performance Accessories
    Booth #: 
    22678

    Tuff Stuff Performance Accessories is excited to announce the availability of beautifully chrome plated and black powder coated pulleys for Saginaw style power steering pumps that require a press-on pulley.

    Available in either a single or dual groove configuration, these pulleys are made from premium quality cold rolled steel and feature an OE style mounting hub for easy installation and removal. The pulleys are 5.80” in diameter, have a .747” ID for press-fit installations and require 3/8” wide V-belt(s).

    These pulleys are in stock and available for immediate shipment.

    For additional information visit TuffStuffPerformance.com or call 800-331-6562.

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    Company Media Contact Information
    Media Contact Name: 
    Kristin Austin
    Media Contact E-Mail: 
    Media Contact Phone: 
    800-45-SHADE x3039
    Company: 
    E-Z UP
    Booth #: 
    20269

    FOR IMMEDIATE RELEASE
    NORCO, Calif., Oct. 24, 2017 – Take your customization to another level with the strongest and most durable portable shelter on the market, the new Endeavor™ shelter by International E-Z UP, Inc.

    The shelter is available in a 10-foot by 10-foot size with the 10-foot by 15-foot size making its debut at the E-Z UP booth, No. 20269, during the SEMA Show, Oct. 31 – Nov. 3 in Las Vegas.

    The Endeavor comes in eight standard top colors – punch, limeade, black, royal blue, gray, orange, splash, and white – along with 17 premium top colors and the ability to customize with designs and logos done through award-winning printing.

    The shelters feature aircraft-grade aluminum frames available in the all-new matte black and have an octagonal design for added durability and performance.

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    Company Media Contact Information
    Media Contact Name: 
    Kristin Austin
    Media Contact E-Mail: 
    Media Contact Phone: 
    800-45-SHADE x3039
    Company: 
    E-Z UP
    Booth #: 
    20269

    FOR IMMEDIATE RELEASE
    NORCO, Calif., Oct. 17, 2017 – The new Hang Space™ Tri and Hang Space™ Square by International E-Z UP, Inc. are the must-have solutions for that lack of storage or changing-room space in a shelter.

    The Hang Space is on display at booth No. 20269 during the SEMA Show, set for Oct. 31 – Nov. 3 in Las Vegas.
    The Hang Space attaches to your E-Z UP® shelter using adjustable truss clips, setting up in seconds for an instant storage closet or changing room.

    E-Z UP Chairman Mark Carter, the creator of the original and still No. 1 Instant Shelter® canopy, designed the new Hang Space™ after seeing a need for a storage area or changing room inside shelters at tradeshows.

    “We needed to build something that has storage space for boxes, T-shirts and other products and looks nice inside the shelter,” he said, adding, “The Hang Space clips in, so it’s easy to use and very versatile.”

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    Company Media Contact Information
    Media Contact Name: 
    Bob Bishop
    Media Contact E-Mail: 
    Media Contact Phone: 
    781-264-5698
    Company: 
    Bishop Innovations
    Booth #: 
    13115

    Bishop Innovations now offers a private label program for HOZEEZ® retailers and distributors. Car care and automotive accessories companies with unique identities have recognized the value of adding HOZEEZ® to their product lines and have requested private label branding.

    We now offer the following options to organizations who want to offer HOZEEZ® as a product that can be tied into their own company identity:
    • Custom colors to match company branding
    • Custom labels with company identification and logos
    • Private label branding or dual branding
    • Retail counter display box with company-specific graphics

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    Company Media Contact Information
    Media Contact Name: 
    Delanie Shelton
    Media Contact E-Mail: 
    Media Contact Phone: 
    760-347-3330
    Company: 
    Swisstrax Modular Flooring
    Booth #: 
    21201

    OVERHAUL THIS. Mark Oja is not only an automotive mastermind, but he has an unwavering spirit that caught our eye. As the Swisstrax team has gotten to know him, it is easy to say he has left a lasting impression, like many of the Hot Rods he’s helped overhaul. Swisstrax recently floored Oja’s newest shop, California Speed & Custom in SoCal with an eye-catching modular hardwood tile, also know as Reclaimed Pine Vinyltrax®. You might know Oja best for his past appearances as a key member of the “A-Team” on Velocity’s Overhaulin’ but we can guarantee he hasn’t stopped there. Swing by the SEMA Swisstrax booth #21201 to see what his future holds, snap a photo, grab an autograph, ask him some questions and maybe get some answers. He will be hanging out Tuesday from 2:00 - 4:00 pm and Thursday from 10:00 am -12:00 pm, so why not meet him for yourself? If you feel up to it, ask about the newest flooring addition to his shop.

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    Company Media Contact Information
    Media Contact Name: 
    Tiffany Egner
    Media Contact E-Mail: 
    Media Contact Phone: 
    9517276229
    Company: 
    Solar Gard
    Booth #: 
    12669

    – Solar Gard Press Conference to Feature Iconic Designer Kenny Pfitzer From Zero to 60 Designs Highlighting All-New Performance Kit –

    LAS VEGAS (October 25, 2017) – Solar Gard, a global leader in advanced film technologies for sun and paint protection across the automotive, commercial and residential industries, has announced it will showcase Zero to 60 Designs’ fully customized and redesigned Tesla Model S to the world at the 2017 SEMA Show. In partnership with Solar Gard, the Zero to 60 Designs Zero TS, will feature the manufacturer’s newest automotive product innovations – Clearshield® Pro Hydro, the next generation in paint protection film (PPF) and LX Series window film – keeping the vehicle protected from the elements, including heat, glare and damaging UV rays, as well as daily concerns like road debris and scratches. The Zero TS will be officially unveiled at the 2017 SEMA Show in Las Vegas on October 31-November 3, 2017, in the North Hall, Booth #12669.

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    Company Media Contact Information
    Media Contact Name: 
    Jake Chandler
    Media Contact E-Mail: 
    Media Contact Phone: 
    8647608598
    Company: 
    US Shift
    Booth #: 
    22519

    Following the successful release of their Quick 6 Stand Alone Transmission Control System for the Ford 6R80 clutch to clutch transmission, US Shift is introducing the new Quick 6 Pro at SEMA 2017.

    Designed as a complete electronic solution for adapting the Ford 6R80 into any vehicle, the Quick 6 Pro utilizes all of the revolutionary features of the standard Quick 6 while integrating electronic trans brake functionality for competition use. The added trans brake operation requires no additional parts or modification to the transmission.

    US Shift's proprietary, patent pending design approach provides OEM level safety protocols and shift quality. The recently re-designed adaptive learning process allows users to drive their vehicle immediately after installation, with minimal to no initial tuning required. Fully adjustable shift points and torque converter clutch lock up are made possible using either the provided tuning software, or the enhanced built in user interface.

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    Company Media Contact Information
    Media Contact Name: 
    Mark Hutchison
    Media Contact E-Mail: 
    Media Contact Phone: 
    405 323 4103
    Company: 
    DeatschWerks Fuel Systems
    Booth #: 
    20745

    In the spring of 2016 DW released the DWR1000 adjustable fuel pressure regulator, combining the best aspects of existing regulators on the market and adding improvements in materials and design to culminate in the best all-around regulator on the market today. The DWR1000, which supports up to 1000 HP builds, has been a huge success and proven to be popular in multiple automotive segments, but there is one bit of feedback that could not be ignored. Consumers wanted it to support even more power. So the DWR2000 was born.

    The DWR2000, just like the DWR1000, is designed from the ground up with e85 in mind and is constructed with 100% e85 compatible materials such as stainless steel, anodized aluminum, and nitrile, unlike many popular regulators on the market today that contain brass internals, which can corrode and weaken when used with e85.

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    Company Media Contact Information
    Media Contact Name: 
    Tim McCarthy
    Media Contact E-Mail: 
    Media Contact Phone: 
    913-599-2600
    Company: 
    HushMat & ZyCoat
    Booth #: 
    23297

    Olathe, Kansas (October 31, 2017) – The owners of HushMat recently formed ZyCoat, LLC as the exclusive distributor of ZyBar® Manifold and Exhaust Coating, a game-changing new product for the automotive industry. The first product in the ZyCoat® line of first-of-their-kind thermal coatings, ZyBar is a unique formulation adapted from coating technology that has been successfully used in the aerospace industry for years to neutralize the radiant heat produced in airplane engines.

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    Company Media Contact Information
    Media Contact Name: 
    Alexandra Lundy
    Media Contact E-Mail: 
    Media Contact Phone: 
    818-610-1566
    Company: 
    Prestone
    Booth #: 
    30321

    Chicago, IL – Is one of your everyday activities putting your safety and the safety of others at risk? It is if you’re driving on worn-out or poor-quality brake fluid. Even with the best brake pads, driving on substandard brake fluid puts you in danger of not being able to stop. That’s why people trust the number one brand of brake fluid, Prestone synthetic brake fluid from Prestone Products Corporation.

    Because brakes create high temperatures and are stressed by environmental extremes, braking failure triggered by brake fluid boiling can occur. Prestone® produces premium brake fluids with a higher dry boiling point for increased vehicle safety. Prestone® DOT 3 High Temperature Synthetic Brake Fluid and Prestone® DOT 4 Synthetic Brake Fluid ensure optimal brake performance in extreme system conditions.

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    Company Media Contact Information
    Media Contact Name: 
    Alexandra Lundy
    Media Contact E-Mail: 
    Media Contact Phone: 
    818-610-1566
    Company: 
    Prestone
    Booth #: 
    30321

    Antifreeze Industry-Leader Provides Cutting-Edge Technology to Improve Engine Life

    Chicago, IL. – The groundbreaking Cor-Guard® corrosion inhibitors, developed by Prestone Products Corporation, are five times more effective at protecting against corrosion than the next leading branded antifreeze/coolant. Guaranteed for all vehicles, Prestone antifreeze/coolant delivers longer engine life. Engineered with Cor-Guard®, this Prestone product sets the industry standard in fighting against corrosion and keeping cooling systems running more efficiently.

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    Company Media Contact Information
    Media Contact Name: 
    Alexandra Lundy
    Media Contact E-Mail: 
    Media Contact Phone: 
    818-610-1566
    Company: 
    Prestone
    Booth #: 
    30321

    The Innovative Cleaner Is Easy to Use on the Most Contaminated Cooling Systems

    Chicago, IL. – Prestone Products Corporation, the leader in under-the-hood chemicals, has just released its all-new Radiator Flush & Oil Degreaser. From stunning hot rods to well-worn minivans, all cars can benefit from a pristine cooling system now made possible by Prestone’s easy-to-use cleaner.

    For vehicles to function at their best, it is critical that engines be free of contaminants and corrosion that could lead to overheating. Prestone’s innovative two-part cleaner tackles these potential hazards. The first solution is a breakthrough cleaner that will dissolve corrosion and scale without damaging car metals while the second formula is an oil encapsulation system that will strip grease, oil and fuel contamination from all surfaces within the cooling system.

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    Company Media Contact Information
    Media Contact Name: 
    Alexandra Lundy
    Media Contact E-Mail: 
    Media Contact Phone: 
    818-610-1566
    Company: 
    Prestone
    Booth #: 
    30321

    High Performance Solutions Handle Mother Nature’s Toughest Challenges

    Chicago, IL. – Prestone Products Corporation, the leader in under-the-hood chemicals, offers a powerhouse line-up of windshield washer fluids. Prestone advanced windshield washer fluids keep your windshield clean without hindering the latest vehicle technology. Prestone’s formulations have been extensively tested to not interfere with rain-sensing wiper technology or washer fluid reservoir continuity sensors.

    Prestone has always been a leader in washer fluid performance. Specially-engineered to keep windshields flawless with a streak-free shine, the Prestone family of windshield washer fluids keeps your windshield crystal clear all year long, in all weather conditions.

    Prestone offers multiple formulas for winter and summer that go beyond the “blue fluid.” The windshield products include:

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    Company Media Contact Information
    Media Contact Name: 
    Bob Bishop
    Media Contact E-Mail: 
    Media Contact Phone: 
    7812645698
    Company: 
    BISHOP INNOVATIONS
    Booth #: 
    13115

    Bishop Innovations now has a retail counter display box available for HOZEEZ® car wash accessories. This container, to be shown at the 2017 SEMA show in Las Vegas, will allow retailers to display HOZEEZ® on counters and shelves. The display box will be shipped free of charge with bulk orders to retailers.

    HOZEEZ® is the most effective and durable hose guide on the market. The unique patented design features that enable the product to work so well also make it difficult to package in cost-effective retail packaging. A pair of HOZEEZ® cannot simply be dropped into a cheap plastic bag and stapled closed, as others do with small inexpensive products.

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